… the new normal?


How is your new normal today?

Has everything flip flopped suddenly? Yeah, me too.

One day I was driving to work and the next stuck at home….trapped at home.

Seriously though I’ve never been NORMAL. Some will call me unique, creative, entrepreneurial….or crazy, strange or even give me the look of “what the heck is wrong with that man?”

So now we know that I have a problem/super-power, let’s move on.

Why have we resisted the new normal? Why is it so new? Foreign? So unacceptable? The overused phrases that have come through my email and heard on countless news broadcasts or webinars….How many webinars have you been on this week?

Yeah….me too!

ZOOM Meetings? Yeah….me too!

My friend Dave Will sent me an email via Propfuel that resonated with what I was experiencing as well.

Here are some of the phrases I cut and pasted right from my email in about a 5 min search, that make me want to BARF EMOJI all over the place.

  • we’re living in unprecedented times – tops the list

  • this is the new normal

  • we’re in ever changing times

  • there’s no script for this

  • we’re in a shifting landscape

  • we’re all in this together

  • current way of life

  • challenging times for all

  • social distance shaming (actually that one is kind of fun)

  • navigate this extraordinary health and economic crisis

  • navigate these turbulent times

  • if only we were more proactive

We KNOW this is an uncertain and unprecedented time! So let’s just jump to the value proposition.

Tell me why I’m getting your email.

He is absolutely right….I know this…why do I have to also get another email telling me that business is fine…we are ALL working from home…we ALL have the ability to still work on your project…blah blah blah.

Don’t get me wrong. I am so glad you have been able to MAKE THE SHIFT. However, I believe it is going to take a lot more than just working from home to meet the needs of …. OUR NEW NORMAL !

It’s going to take creativity to discover how ALL of our industries are going to react to this crisis. It will create change…IT WILL! There isn't a doubt!

Your normal will never go back to normal again.

You can’t stick your heads in the sand and say, “I can’t wait until this is all over and goes back to normal.” Ladies and gentlemen….WE ARE NOT GOING BACK.

The question really is…are you going to make the change? Meaningful change? We need to do something….and we will need to keep on doing it!

Sure, right now we will all be working a little differently….maybe even required to do a little more. Many of our firms just became OVERNIGHT STARTUPS!

We must adapt during this crisis. And we need to do it now…FAST!

CRISIS =

Circumstances Requiring an Immediate Shift In Strategy.

Become the new normal....become the change.

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www.ionicdezigns.com Hampton Roads Office 293 Independence Blvd. Suite 308 Virginia Beach VA 23462 757.499.3510 Central Virginia Office 3307 Church Road, Suite 200 Richmond VA 23233 804.780.0070 Find out more about IONIC IONIC Vision: Creating Places and Spaces that Enrich the Lives of Those Who Use Them.

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